The Star - March 2017 - There is an urgent need for more stringent legislation and monitoring of alcohol usage by South African youth.
News
Bombarding young people with alcohol advertisements and operating taverns close to schools entices them to start drinking alcohol much earlier in their lives, a new study has found.
Young people have admitted that alcohol advertisements entice them to drink, providing a further impetus for a proposed ban on alcohol advertising.
The study found that rural and urban youth are heavily exposed to persuasive and appealing alcohol advertising in their home environment. Easy access to alcohol and low prices facilitate alcohol misuse and related health risks including risks to their sexual health.
Young people’s views on alcohol advertising, marketing and availability have a direct influence on drinking patterns and sexual behaviour in society, say researchers who addressed a media briefing hosted by the Soul City Institute for Social Justice today.
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The most frequent challenges which the average young women are facing in life is the high rate of teenage pregnancy, alcohol and drug abuse and finding themselves trapped inside “Blesser” webs without really being aware of the long-term consequences of their impulsive choices and behaviour.
My name is Nokulunga Ngeleka and I’m 21 years old from KwaNzimakwe under Ugu district, I finished my matric last year and I was a learner at Bheki High School.